Costco’s Kirkland Signature Brand name adorns many beloved products—vitamins, dad shoes, bulk vanilla extract, golf balls and famously affordable hot dogs. It’s something of a cultural phenomenon, beloved and so not wacky that it’s actually kinda wacky. Now, that unmatched brand loyalty extends to a cuddly kitten, too.
“Kirkland Signature Brand and his siblings were found in a vacant lot near the local Costco,” recalls Nationwide member Lynn K. Given this fortuitous location, she felt that an equally wacky name was in order. She adds, “It felt appropriate to honor his heritage accordingly.”
While Kirkland’s product development team is always looking for exciting new outlets for the Signature Brand, Lynn’s Costco kitty is a lot less adventurous. “He's braver than his brother,” Lynn admits, “but he still runs for cover when the Amazon delivery guy is on the front porch.”
The Costco hot dog may always be $1.50, but the cost of veterinary care keeps going up. So, Lynn decided to stock up on peace of mind with Nationwide pet insurance. “I want him to live forever, but since my therapist says that's impossible, I figured Nationwide pet insurance would be the next best thing,” she says.
Lynn K. Nationwide member since 2024
